People Matter

Ranching from the window and parenting from the couch are no longer on my bucket list😂

This not-dreamed-of experience makes me long for dirty days in the outdoors, but it’s also given me time to reflect on the “why” of what we do.

Ranching is not easy. It’s not simple. It’s not understood. We do not live by the clock or a day on the calendar. Yet, there is an idyllic romance in our work that fuels the core of ranching’s importance in our world.

There are few greater feelings than those stirred up when you ride through the pastures to see and hear only the peace of cattle grazing while birds sing and wildlife plays. There is pride and hope in our work when you see someone who has never experienced ranching light up with appreciation because we took time to answer their questions.

Caring for cattle and the land is what we do every day, but people and our relationships with them are at the core of why we do it.

We ranch because we care about people–your family, our family, meat-eaters or not.


About thewritingrancher

I'm passionate, driven, and dedicated to my family. Connecting with people through my writing brings me joy and purpose while leaving a legacy for my children. Cheers to "Writing for the Brand"!
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